Nostromo
Nostromo is a private tattoo studio tucked away in Pontiac, Michigan. I designed their brand system.
Concept Development
Named after Ridley Scott’s ill-fated spaceship, Nostromo is a studio dedicated to servicing people in a safe and energizing environment. Founded by magical being Kyle Evans, they wanted the identity to radiate light, creativity, and absurdity. We paired that with our mutual love for sci-fi, and leaned into an system that felt uncomfortably optimistic to the point of dystopian.
Named after Ridley Scott’s ill-fated spaceship, Nostromo is a studio dedicated to servicing people in a safe and energizing environment. Founded by magical being Kyle Evans, they wanted the identity to radiate light, creativity, and absurdity. We paired that with our mutual love for sci-fi, and leaned into an system that felt uncomfortably optimistic to the point of dystopian.
In developing the logo, we noticed a theme in Kyle’s personal work that always presented as a smiley face, and while we wanted the space to feel like a warm and inviting environment, we wanted to give it a face that might not be fully trusted — after all, all of our favorite movies had corrupted AI.
To design Nostromo’s website, I took cues from all the material we had been looking at: old Ridley Scott sets, weird dystopian technology, and—especially— monochromatic CRT screens. We leaned into the aesthetic, showing blown out versions of the smiley, and incorporating low frame rate animation as a focal point.
Merch Design
Outcome
Nostromo Tattoo Studio is a beacon in the community, continuously building a rapport with everyone that walks through the door. We managed to put together a suite of materials, from printed invitations to merch and signage, that people can rally behind. Be sure to check out their efforts on Instagram, and stalk their roster for some of the coolest work imaginable (and booking).
Nostromo Tattoo Studio is a beacon in the community, continuously building a rapport with everyone that walks through the door. We managed to put together a suite of materials, from printed invitations to merch and signage, that people can rally behind. Be sure to check out their efforts on Instagram, and stalk their roster for some of the coolest work imaginable (and booking).